Rizal Province as a bicycle tourism destination: Bikers’ inputs for enhancement

International Journal of Research Studies in Management
United Tourism and Hospitality Professionals Special Issue
2023 Volume 11 Issue 14

Available Online: 31 December 2023


Disimulacion, Maria Arlene Fernali T.
Graduate School, Lyceum of the Philippines University – Batangas, Philippines


Bicycle tourism can lead to sustainability, economic growth, and competitiveness of a destination. However, there is limited research on bicycle tourism in the Philippines where this niche adventure activity may be positioned for a specific tourist segment. Rizal Province, rich in natural and man-made attractions, varied topography and hospitable communities, can be tapped into the growing interest for cycling tourism. Two main criteria were used to evaluate the province. Its attractiveness was assessed based on tourist attractions, accessibility, amenities, and complementary services. While environmental factors such as the natural, built, and social environments, and the road network characteristics were reviewed to understand its influence on intentions to visit. Demographic data included age, gender, marital and employment status, and biking experience. The research used a structured questionnaire and data collection was conducted using online and onsite surveys. The biker-respondents agreed that Rizal can be positioned as a bicycle destination based on its tourist attractions, amenities, infrastructure, and environments. The overarching goal of the research is to contribute to the design, implementation, and management of a new tourism offering for the province in collaboration with relevant private, public and non-government agencies such as the creation of itineraries, the provision of bike stops, off-road shelters, segregated bike lanes, and emergency response teams to further enhance its competitiveness

Keywords: competitive destination, environment, leisure biking


DOI: https://doi.org/10.5861/ijrsm.2023.1179

Cite this article:
Disimulacion, M. A. F. T. (2023). Rizal Province as a bicycle tourism destination: Bikers’ inputs for enhancement. International Journal of Research Studies in Management, 11(14), 81-100. https://doi.org/10.5861/ijrsm.2023.1179