2016 IJRSM – Volume 5 Issue 1

International Journal of Research Studies in Management
Volume 5, Issue Number 1
April 2016

Table of Contents

Management Research

  1. The impact of mobile advertising on Vietnamese consumer buying decision
    Cho, James; Luong, Duy Binh; Vo, Thi Huong Giang

Management Resources

  1. Beyond financial performance: A perspective on occupational safety performance in automobile SMEs in Nigeria
    Sakariyau, Olalekan Busra; Latip, Hamrila Abdu
  2. Financial literacy and SME firm performance
    Eniola, Anthony Abiodun; Entebang, Harry

Management Briefs

  1. Deregulation policy: A review of Nigerian universities
    Adetunji, Adeniyi Temitope

Book Review

  1. Against all odds: Socio-economic and political factors related to female labor force participation and decision making power in Bangladesh
    Rouf, Kazi Abdur

Management Briefs

  1. IT and CRM: A case study of State Bank of India
    Kumar, Santosh; Malyadri, Pacha