International Journal of Research Studies in Management
Divine Word College of San Jose Special Issue
2026 Volume 14 Issue 3
Available Online: 5 May 2026
Author/s:
Valeroso, Aissa Mari B.*
Divine Word College of San Jose, Philippines (aissamari.bagatsolonv@gmail.com)
Galay-Limos, Jenny A.
Divine Word College of San Jose, Philippines (jennygalay05@gmail.com)
Abstract:
The increasing number of driver’s license applicants in Occidental Mindoro particularly among tricycle and motorcycle drivers, has revealed gaps in knowledge of traffic laws and road safety, resulting in high failure rates in the Land Transportation Office (LTO) theoretical examinations. In line with the LTO Road Safety Education Program, establishing a Driving License Review Center aims to provide structured learning to improve applicants’ understanding of traffic rules, enhance examination performance, and promote safer, more responsible driving within the community. The growing number of license applicants indicates a stable demand for review services, particularly among drivers who struggle with theoretical examinations. By offering localized, simplified instruction tailored to applicants with varying educational backgrounds, the center can improve comprehension through guided discussions and simulated examinations. The center may also expand its offerings to include refresher courses for license renewals, specialized reviews for professional drivers, and seminars on updated traffic regulations and responsible driving. The study found strong market demand: 95% of respondents expressed interest in enrolling, and many applicants took the driver’s license examination multiple times, indicating a need for structured review services. The absence of a similar facility in the area presents minimal competition, while the target market, primarily students, young adults, and transport workers, ensures consistent demand. With effective marketing strategies, qualified instructors, an accessible location, and affordable pricing, the proposed review center is considered feasible and capable of generating a stable income. The study therefore recommends implementing strategic promotion, improving instructional and mock-examination programs, hiring competent instructors, monitoring financial performance, and exploring future expansion into nearby municipalities.
Keywords: driver education, review center, responsible driving, road safety awareness, Land Transportation Office (LTO)
DOI: https://doi.org/10.5861/ijrsm.2026.26506
Cite this article:
Valeroso, A. M. B., & Galay-Limos, J. A. (2026). A feasibility study on the establishment of a driving license review center in Occidental Mindoro. International Journal of Research Studies in Management, 14(3), 99-117. https://doi.org/10.5861/ijrsm.2026.26506
* Corresponding Author