Proposed strategies to appreciate visual arts among local products

International Journal of Research Studies in Education
CollabWritive Special Issue
Volume 13 Issue 17

Available Online:  20 October 2024

Author/s:

Deng, Zige
Graduate School, Philippine Christian University, Philippines (415279257@qq.com)

Abstract:

This study explores the perceptions and assessments of visual arts innovation, digital media effectiveness, and challenges encountered in the local products sector. Recognizing the growing importance of integrating art into products and the role of digital media in this context, the study aims to fill a research gap by providing insights into the nuanced dynamics of visual arts appreciation. The objectives include evaluating innovation in creative firms, production, content, user experience, and communications, alongside assessing digital media’s impact on market visibility, interactivity, and technology implementation. The study employs a cross-sectional research design, involving 388 participants selected through stratified random sampling. Results indicate positive perceptions across various dimensions of visual arts innovation and digital media effectiveness. The study contributes new knowledge by establishing significant relationships among these variables. Notably, it underscores the importance of collaborations, technology integration, and community engagement in advancing visual arts appreciation. A key recommendation emerging from the study is the promotion of collaborative initiatives between artists, industries, and communities to foster a deeper understanding and appreciation of visual arts within the local product landscape.

Keywords: visual arts innovation, digital media effectiveness, local products, collaboration, community engagement

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DOI: https://doi.org/10.5861/ijrse.2024.24752

Cite this article:
Deng, Z. (2024). Proposed strategies to appreciate visual arts among local products. International Journal of Research Studies in Education, 13(17), 71-90. https://doi.org/10.5861/ijrse.2024.24752