International Journal of Research Studies in Management
CollabWritive Special Issue
2023 Volume 11 Issue 10
Available Online: 25 August 2023
Author/s:
Borbon, Noelah Mae D.*
Lyceum of the Philippines University – Batangas, Philippines (nmdborbon@gmail.com)
Pulhin, Jeninah Christia B.
Lyceum of the Philippines University – Batangas, Philippines (jcdborbon@lpubatangas.edu.ph)
Abstract:
The Tourism and hospitality industry has been the worst affected of all major economic sectors when the pandemic stroked the whole world. It is vital to assess the public’s willingness to travel and their possible concerns with regards to travelling to create strategies for recovery and reset in preparation for the post-pandemic time. Through the quantitative descriptive method, the researchers found out that before the pandemic, respondents travelled once a year and preferred abroad as their destination and had safety and security concerns. In post-COVID tourist behavior, respondents would like to travel after 6-9 months once the quarantine would be lifted. They affirmed that they have travel concerns in terms of health risk and would only travel once the vaccination is available. They prefer to travel abroad once they are already allowed to do so. The result further revealed that GenZ, female, and those who are open to experience have a higher assessment of pre and post COVID tourists’ behavior. Based on the result, the researchers were able to recommend strategic ways to encourage travel again and proposed an action plan to boost tourism activities.
Keywords: COVID-19, GenZ, safety, travelling post-pandemic
DOI: https://doi.org/10.5861/ijrsm.2023.1132
Cite this article:
Borbon, N. M. D., & Pulhin, J. C. B. (2023). Public perception towards traveling: Pre and post COVID-19 tourists’ behavior. International Journal of Research Studies in Management, 11(10), 135-148. https://doi.org/10.5861/ijrsm.2023.1132
* Corresponding Author